Michael and Uli Belenky founded Zutano when their first daughter Sophia was born in 1989. Michael, a professional photographer, and Uli, a designer and art director, recognized a gaping hole in the children`s fashion market and handcrafted a small batch of unique, colorful baby clothes from their New York City brownstone. The clothes were an immediate favorite in the city`s boutiques and before long Zutano blossomed into one of the top baby brands in the US. When their second daughter Ella was born, the Belenky`s packed up Zutano and headed north to a hilltop farmhouse in Cabot, Vermont.